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Giving that Gives Back
01/10/2008
At FCDG we believe it’s important to let our clients know how much we value and appreciate them. We’re also a firm that believes we’re part of something greater and have a role to play in bettering our community. By adding a twist to the typical client-appreciation holiday gift, we’ve been able to realize both of these goals.
Our new giving tradition started in 2006. Instead of sending our clients bottles of wine and festive fruit baskets as we had in the past, we used that money to feed, educate, and clothe a young girl and her family in the Phillipines. We gave our clients an empty glass container with a short note inside explaining what we had done.
The response was tremendous! Many of our clients contacted us to say they were deeply moved by the sentiment. It was something different, and fit well with our interest in contributing to our community, whether locally or further from home. This year, we gave our clients a cloth bag, a gift that gently encourages greener habits and relates to the sustainable and green design services we offer.
We’re happy to see that the tradition of giving back is catching on with small businesses like ours. An article in the Vancouver Sun last month () indicates that 96% of small business owners in BC give back to their local communities through donations of time and money. Next year, we hope to get involved in a project where we can donate our time and expertise, perhaps helping an organization that may need their premises upgraded.
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PR Contact
Dale Buote
604.688.3131
dbuote@fcdgroup.com
